To help promote the new Berkeley Heights YMCA opening, I designed a bulk mailing postcard to build excitement and awareness in the community.​ This membership post card was special because the design needed to achieve several goals. It was not only informational, but incorporated a call to action for potential customers to actively engage with the Y by using an attached free guest pass and $0 join fee promotion. In designing for this post card, I had to choose imagery (both stock and Y photos) that represents the diverse offerings, as well as establish a new, lively and modern style to attract new customers.

To learn more about the Summit Area YMCA, visit www.thesay.org

With over 10 years of experience working with clients from the East Coast to the West, I am happy to help realize your art and design needs. From print materials like business cards, menus, brochures, facility signs or posters; to rebranding design and digital ad design, I'm here to help bring your ideas to life. Learn more about me.